Strategy
Brand positioning, go-to-market planning, audience research, channel strategy, and quarterly planning sprints.
Your fractional marketing
team, without the headcount
A fractional marketing agency built for ambitious SMEs.
Strategy, creative, social, paid ads, SEO, and more... all under one roof.
Tired of marketing that doesn't move the needle?
Whether you're a founder wearing every hat, a lone marketer drowning in tasks, or a CEO who knows marketing matters but can't justify a full team - there's a better way.
Strategic, not scattered
Every channel, every campaign, tied to a real business goal. No random acts of marketing, wherever you are in the world.
Fractional, not fractured
One team, one strategy, one Slack channel. Whether you need us for everything or just to fill the gaps in your existing team.
Results, not reports
We measure what matters: leads, revenue, growth. And we're accountable for it.
Everything you need. One team. Zero fluff.
Social Media
Content calendars, community management, platform-specific creative, social listening, and influencer collaboration.
Creative
Brand identity, campaign creative, video production, photography direction, and pitch decks.
Paid Ads
Google, Meta, LinkedIn, and TikTok campaigns with full conversion tracking and attribution.
Influencer Marketing
Influencer vetting, campaign management, content approvals, performance tracking, and ambassador programmes.
Email & CRM
Email strategy, automated flows, campaign design, CRM setup, and A/B testing.
Websites
Website strategy, UX, design, development, CMS setup, and ongoing performance optimisation.
SEO
Technical audits, on-page optimisation, content strategy, link building, and local SEO.
AI Tools & Automation
AI readiness assessments, tool setup, prompt training, workflow automation, and responsible AI policy.
What our clients say
““I only have good things to say about you. The work you produce is not just creative - it’s full of energy. We recently ran a cross-selling project, and using the creative assets you delivered made it incredibly easy to stand out, even against major brands. You’ve made a huge impact, and I’ve learned a lot from you through this process.”
““It’s already proving its value. I sent someone our old deck followed by the new one made by Squishy, and they were like ‘Oh, this is apples and oranges.’ It’s working already.”
““Working with Squishy is like having 5 more people in our Marketing team at a fraction of the cost. We lean on them for social media, graphic design, and lots of little Marketing jobs that we don’t have internal resources for. 10/10”
Don't take our word for it - read the stories
Rebrand
Strategy
Social
Website
Events
From commodity to premium with 300% sales growth
Squishy transformed Seawag from a seasonal impulse buy into a premium year-round outdoor brand — with a complete rebrand, new website, 12-month marketing calendar, and results that speak for themselves.
300%
Website sales growth YoY
2,500+
Organic Instagram followers in 5 months
50%
LinkedIn follower boost in one day
Rebrand
Strategy
Content
Email
Events
600% lead gen boost and 3 Amazon Bestsellers
Squishy delivered a full rebrand, rewired the marketing engine, and turned disconnected activity into a commercial machine — with a 600% increase in lead generation and three Amazon Bestsellers.
600%
Increase in lead generation
76%
Newsletter open rate
7,684%
LinkedIn engagement increase
Strategy
Video
Influencer
Paid Media
Content
How we helped NILC step out of the shadows
The National Immigration Law Center was making a real impact but almost no one knew their name. Squishy built a full-scale communications strategy that reached 15 million people and generated $342k+ in unpaid media value.
15 million
Impressions
7.2 million
Influencer views
$342k+
In unpaid media value
187 straight days
NILC content watched on YouTube
Frequently asked questions about fractional marketing
What is fractional marketing?
Fractional marketing gives you access to a senior marketing team: strategists, creatives, and performance marketers. All for a fraction of the cost of hiring full-time. You get big-agency expertise without the overhead, on a flexible retainer that scales with your business.
Who is fractional marketing for?
Fractional marketing is ideal for founders wearing every hat, lone marketers who need specialist support, and CEOs who know marketing matters but can't justify a full department. It works especially well for SMEs across the UK, EU, and USA who need results without the full-time headcount.
How much does fractional marketing cost?
Squishy Little Agency offers three retainer tiers: Founder's Launchpad from £2,000/month for startups, Growth from £3,500/month for scaling businesses, and Scale from £5,500/month for established companies. We also offer project-based work and flexible day rates. No hidden fees, no lock-in contracts.
What services does a fractional marketing agency provide?
Squishy covers every pillar of modern marketing: strategy, social media, creative design, paid advertising (Google, Meta, LinkedIn, TikTok), SEO, email and CRM, website design and development, AI tools and automation, and influencer marketing, all from one integrated team.
How is a fractional marketing agency different from a traditional agency?
Unlike traditional agencies that charge per project with large retainers and slow turnarounds, a fractional marketing agency embeds into your business like an in-house team. You get dedicated senior marketers who understand your brand deeply, with the flexibility to scale up or down as needed, at a fraction of the cost of a full-time hire or a big agency.
Ready to make your marketing work?
No hard sell. Just an honest conversation about where you are, where you want to be, and how we can help. Whether you're in London, Berlin, or New York.
Let's talk →